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Hi! I am N.T.Born in Athens in 1980. Lived in Larissa until 1998 Studied Business Administration in UOM in Thessaloniki. Graduated from MA in Marketing in London Metropolitan University in 2002. Working as a Marketing Manager in Greek Companies since then(Industries & Fashion Retail)

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Sunday, December 6, 2009

Corporate responsibility?


Christmas is an important period to promote a charity programme. Helping others is good for you and for your business.

An easy idea!

Choose an official institution that offers help (try to have a connection with your customer profile)
Offer a percentage or an amount of your sales (f.e. 1% or 1euro for every purchase) starting from 1st until end of December. Print some small postcards or buy some from an organizotion like Unicef with a small note inside "1% of Christmas sales go to Charity for....". Place this postcard in all your shopping bags as a Christmas decoration and gift with purhase.

It is discrit, it shows a social profile and it is also a gift for your customers!

Send me your ideas!Ciao...

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